Tallan's Blog

Tallan’s Experts Share Their Knowledge on Technology, Trends and Solutions to Business Challenges

Posts Tagged "marketing"

Designing for Mobile First

Designing for responsive layouts has been a big topic lately. I’ve been reading up on it a lot, and have officially been won over to a side. I believe that starting small and working upwards in size is most often the best way to create websites these days. We should start with the mobile design first.
Designing mobile first forces the content and functionality to be considered from a “what is most important” standpoint. Designing for mobile also outlines colors, general shapes, the feel of the website; all while restricting the design to its most basic elements. This starting point will help organize the site and fixing user experience problems at this size will help prevent them showing up later, when things are more complex. Architecting the user profiles at this stage will only serve to be the foundations of the…

Blog Marketing 101 – Strategies & Tactics

Content is unquestionably the most important part of any blog. Without it, it isn’t a blog. However, it’s best to think of the content like a car engine – without the other parts of the car, it’s not going anywhere. I’m going to outline the other ‘parts’ which will get your blogs moving.
Backlinks: Any link from another web page to your own (a.k.a. ‘Incoming Links’).
Page Rank: A ‘grade’ assigned to a site based on many secret variables including (incoming links, outgoing links, quality of content, etc.). This determines how close to the top of the page your site shows for any given keyword search on Google.
Supplemental Index: This is how Google (others have similar mechanisms) categorizes sites it has deemed to be low quality, provide low value to their users, and thus are basically not worthy of displaying to them….